Priorities for Improving Employee Loyalty

After you've conducted that employee loyalty study (see Five Reasons You Must Measure Employee Loyalty during a Recession), you need to prioritize the areas where improving your organization's corporate climate will increase employee engagement.

Besides segmenting employees by attitude and behavior, Walker Loyalty studies also segment attributes into strengths and areas for improvement:

• Top Priorities - high performance gap, high influence on employee engagement
• Lesser Priorities - high performance gap, low influence on engagement
• Leverageable Strengths - low gap, high influence
• Other Strengths - low gap, low influence

This quadrant analysis makes it easy for organizations to determine what areas they should focus on to improve employee loyalty:

To implement improvements inspired by the feedback, a Walker consultant will walk our clients through developing an action plan to address these priorities.