Most Popular Blog Posts of 2008
Posted by Jeffrey Henning on Mon, Jan 19, 2009
Blog posts are ephemeral, and before these get washed away completely by a tide of new postings, I wanted to point out the most popular posts from Voice of Vovici for last year:
- The Top Ten Reasons for Building an Online Community in 2009 - Even though this wasn't published until December 16, this post summarizing a presentation Brian Koma and I gave quickly became the most popular post on the site. Ten great reasons to stop postponing the establishment of an online community for your organization and start one today.
- Qualitative vs. Quantitative Research - I compiled this as a slide for a presentation, but never ended up using it and turned it into a blog post instead: it's a table comparing and contrasting the two schools of research.
- Survey Software vs. Enterprise Feedback Management - How do survey software applications typically differ from enterprise feedback management solutions?
- The Apostle Model - A recap of a seminal Harvard Business Review article that segments customers by loyalty and satisfaction. This ended up becoming the first in a series of six posts on the Apostle Model.
- The Long and the Short of Questionnaire Length - Six detailed, practical tips on how to shorten the length of questionnaires, thereby mitigating one of the most common respondent complaints: that surveys are too long.
- Quality - What's Love Got To Do With It? - A recap of the MRA Conference's keynote, where Robin Pearl, vice president of Market Research at Estée Lauder, looked at how to achieve high-quality market research.
- Father of EFM - A Father's Day post I wrote about my dad, relaying how he came to coin the phrase "Enterprise Feedback Management" and thereby name our market.
Thanks to everyone for their encouragement and their readership and, most of all, their comments. I'm looking forward to a productive 2009. Please let me know if there are topics that you would like to see me cover.